Anel Martin
Anel Martin
Former award-winning C-Level Assistant | Results Based Coach

Anel is a former award-winning C-Level Assistant and a qualified Results Based Coach. She is a solopreneur who is passionate about helping others achieve their goals, manage their time, and increase their confidence. She has 15 years of experience in the corporate world has been working in the training sphere since 2009 which has given her the opportunity to work with several premium companies across the globe.

She has worked with audiences as large as 2000 from 24 different countries and this has given her a global view on her subject matter. She has participated in events hosted in Uganda, Botswana, Ghana, Kenya, Zanzibar, Malaysia, Singapore, United Arab Emirates, New Zealand, France, England, Scotland, and the United States. Her travels have exposed her to delegates and coaching clients from all over the world, different accents, backgrounds, cultures, and industries.

She has a special passion for female empowerment, executive assistants’ technical and human skills training. She also regularly hosts presentations skills sessions for management-level employees, various communication workshops, digital skills and has authored a book entitled The Executive Secretary Guide to Building a Powerful Personal Brand.


Executive Assistants, like many other people in the world find conflict situations and hard conversations extremely difficult. But, we are all one difficult discussion away from better results and outcomes in our life. The fear of these interactions holds us back from an opportunity for better and deeper relationships, getting what we need and want, and ultimately erodes our self-confidence.

This session has been specifically designed to help you prepare mentally for these types of situations, understand the upside of conflict, and ensure that you understand the rules of engagement for successful conflict resolution and getting what you want in a difficult discussion. We will explore how body language, your vocal ability, and your preparation can produce better long-term results. Learn how to set boundaries, learn to say no, and be more assertive when it counts.

In this session, we will explore

  • Understanding conflict
  • Why are so many of us conflict-averse?
  • What is the downside of avoiding conflict and difficult discussions?
  • How to prepare mentally for these situations?
  • Creating a confident platform from which to start hard conversations
  • The impact of body language and voice
  • The proper mindset for tough discussions
  • Rules of engagement for conflict – the dos and don’ts
  • How to ‘speak’ the other person’s language – understanding your ‘audience’ to ensure success
  • Conflict resolution strategies


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